Block Club Startup, IfThen, Profiled in Buffalo Business First
From the article:
“Buffalo-based IfThen aims to help fundraisers solve their millennial problem.
Nonprofits are struggling to extract philanthropic support from millennials, as methods such as galas or direct mailing don’t gain as much traction with that generation. A Buffalo-based startup company thinks it may have cracked the code.
IfThen was created out of Block Club Labs, the in-house incubator for Block Club…It is the second company to be effectively commercialized out of Block Club, as Loupe (formerly City Dining Cards) was founded several years ago and has since raised nearly $2 million in venture capital as it seeks to build a national network of locally owned restaurants.”