Donate Your Appetite
This past summer we began working on a campaign for Dining Out For Life which is an annual fundraiser aimed at raising awareness and donations to AIDS service agencies. The event takes place throughout the city at a number of different restaurants where all you have to do is show up with your appetite. A portion from meals and drinks will be donated that night to Evergreen Health Services, which has been on the forefront fighting HIV & AIDS while simultaneously providing services for those living with the disease since 1983.
For this year’s campaign I oversaw the work produced from our design interns. We took inspiration from the chalk board typography and menu designs that have become quite popular in many restaurants.
We developed a series of posters, table tents, brochures and ads both digital and print based on this concept.
The event is on October 6, 2015. Check out DiningOutForLife.com/WNY for a listing of participating restaurants. If you’re unable to make it out for a meal, consider helping out by donating your Facebook status in support of this great cause.