Innovate WNY Features IfThen Giving

IfThen Giving was recently featured on WGRZ’s weekly “Innovate WNY” segment, which profiles tech developments in the area.

Take a look at the clip below, where IfThen co-founder and CEO Margaret Finan explains how the platform aims to change the way non-profits connect with millennial donors.

IfThen is the first company to emerge from Block Club Labs, Block Club’s in-house business incubator.

Visit IfThen’s campaign page to see how you can help a local charity by giving when it matters most.