Colorways: Pretty in Pink
Last month our Colorways post was inspired by the rainy days of April. This month we’re definitely craving the colorful days of May. From the dusty to the punchy, we’re blushing over our favorite Pantone shades of pink.
“Dusty pink (7415) has long been a favorite color of mine, is now part of Block Club’s brand color palette, and we’re also using this in our wedding stationery. I’ve loved this color ever since Acne Studios started using it in their branding years ago; since then, a ton of other brands have followed suit in varying shades of dusty pinks and peaches, so much so that Pantone included a similar pink—Rose Quartz—in their 2016 colors of the year.” –Brandon, creative director
“I love Honeysuckle (Pantone 18-2120 TCX)! I have a box of Pantone thank-you notes that I use from time to time and I’ve been saving the Honeysuckle card for a special occasion. It finally made its way out last week. You know who you are.” – Dave, director of business development
“I’m not sure if I’d use it in a large amount, but Pantone 9324 U reminds me of the color of the peonies that used to grow at my grandma’s house. They were always sprinkled throughout her house in vases and jars, so whenever I see that color it reminds me of her.” – Pat, brand manager
“Something about Pantone 502 U’s cool gray tones mixed with pink and purple are very intriguing, almost mysterious; it’s definitely neutral but calls to mind the mauve and purple gradients you see when cutting into a shallot, one of nature’s most subtly beautiful things.” – Ryan, designer