Block Club is not a typical advertising, graphic design or marketing firm. It’s an award-winning branding and strategy agency based in Buffalo, NY. Our team is small and agile, strategic and spirited, curious and creative. We’re designers, strategists, writers and entrepreneurs who are committed to wanting better in everything we do—for our clients, our team, our city and region. We believe in creating impact and supporting intelligent brands, approaching each project with Rust Belt work ethic and global perspective. Our work connects businesses with their customers, creating results that inform, inspire and build community.
A few years ago, it dawned on us that the business-minded team at Block Club is brimming with marketable ideas. In response, we created Block Club Labs—an employee-owned business incubator designed to foster and make profitable the entrepreneurial ideas of our award-winning team. Block Club Labs also offers full-scale development consulting to clients looking to launch their own entrepreneurial ventures.
Labs projects are developed and executed with the same thoughtfulness and passion that has earned Block Club top branding and brand strategy agency accolades around the world. Block Club Labs developed City Dining Cards (later Loupe), a restaurant loyalty tech company. In 2016, Block Club Labs launched IfThen, the first-ever circumstance-based fundraising platform. Most recently, Block Club Labs incubated Oxford Pennant—a wildly successful designer and manufacturer of wool and cotton pennants and banners inspired by American sports traditions.
Each year, we send team members to an international city of their choosing on an extended business and cultural immersion. Dubbed the Residency Program, it represents Block Club’s ongoing effort to infuse the work we do for our clients with innovative practices, fresh methodologies and global perspectives.
During their six- to eight-week stay, employees meet with foreign creative agencies; learn about local art, design and business; and grow acclimated to a non-American way of life—all while working remotely on Block Club projects. Since launching in 2016, the Residency Program has seen team members off to Amsterdam, Paris, Copenhagen, Barcelona, Buenos Aires and Mexico City.